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i’ve tried a few over the years  – hard-coded shops were brilliant and great for SEO but do not look good o work well with mobile, Joomla always got hacked and was horrible to edit template, OS Commerce (was that what it was called?) was hideous, Magento was a nicer version of OSCommerce but still difficult and not great on cheaper shared hosting, Expression Engine – the one time i built a shop in it it was fabulous, http://www.honeytraveler.com/pharmacy/ rock solid and with total control but i have not tried it recently – whcih leaves WordPress – specifically Woo-commerce and i do prefer it. I may not have the total ecommerce thing that say magento does but after 4 years of working  in wordpress at east i understand its building blocks better. i also think its more client friendly